Linda Nelson, president of Greenscapes and the inaugural recipient of the Women in the Green Industry Award, describes her journey in the green industry and how she got to where she is today.
Greenscape’s President, Linda Nelson, Named Inaugural Women in the Green Industry Award Winner
Green Industry Pros magazine recognized Greenscapes President Linda Nelson as the overall winner of its inaugural Women in the Green Industry Award — a distinction that reflects not just her personal accomplishments, but the culture she has built at Greenscapes over decades of leadership.
Linda Nelson
In a feature profile, Nelson shares how she grew her family’s small lawn care operation in Southwest Florida into one of the region’s most respected commercial landscape management companies. Her journey — from being mistaken for waitstaff at industry conferences in the 1980s to leading a nearly 300-person organization — is a testament to persistence, education, and an unwavering belief in the potential of her team.
What sets Nelson’s story apart is how she has used her position to open doors for others. Women now hold 50 percent of middle management and 70 percent of senior leadership positions at Greenscapes — numbers that reflect intentional investment in training, mentorship, and opportunity.
Click here to read the full profile to learn more about the philosophy behind Greenscapes and the leader who shaped it.
